Where would your business be without your customers? They’re your lifeblood, the reason you exist. So you shouldn’t have to be in business long to understand that providing an exceptional customer experience is just as important to your customers — if not more — as the products or services that draw them to you. Let us say it again: Not just a good customer experience, but an exceptional one is vital to company growth and building customer loyalty. This is especially true in today’s world of mass communication and social media, where word of customer experiences — good and bad — can spread quickly and make an enormous impact on your business’s success either way. In fact, according to the National Business Research Institute, consumers are 81% more likely to do repeat business with a company after a good service experience. (1)  So, how can you as a company work to improve customer service? Read on for 10 effective tips to make it happen! <h2>1. Understand Your Customers’ Needs </h2>Everything your customer service team is doing should be based on a singular purpose: addressing, meeting and exceeding your customers’ needs, wants and expectations. Communicating with your customers is the key to getting valuable insights into their needs, then incorporating solutions into your customer service practices to provide the most optimal experience possible.   <h2>2. Practice Empathy </h2>To paraphrase an often-used saying: You’re not so much remembered by a customer for what you said or did, but how you made them feel. Learning customers’ specific needs will help you understand what systems to implement, but practicing empathy with customers can lead to better customer loyalty. Engage, ask questions and be in the moment with them. Ask yourself how customers feel in the moments while they interact with your team and afterward. Remember: Your products and services exist to solve problems for your customers — and so should you.  <h2>3. Create Feedback Loops </h2>Developing the right experience for your customers entails getting feedback not only from those customers, but from your employees as well. This ensures they have the tools they need to resolve customer issues. Also, create an environment within your company that will encourage employees to provide honest feedback of their experiences with customers. From there you can pinpoint what works in your current customer service system and where there are opportunities for improvement. It will also help your employees feel both valued and validated in their work. <h2>4. Measure Performance and Progress </h2>Setting up your team for success means choosing the right key performance indicators (KPIs) for them to reach. Having a solid framework of KPIs (i.e., indicators or goals you can set up to track progress and success) will help employees to know exactly what they need to focus on during customer service interactions to achieve that success. Just a few of many indicators you could use to track progress include:  <ul><li>First Contact Resolution (FCR): The ability of your team to solve a customer’s problem the first time a customer contacts your company (e.g., in person, via chat, email or social media) </li><li>Negative Response Rate (NRR): Indicates the percentage or number of negative customer feedback or ratings a company receives.  </li><li>Average Resolution Time (ART): The average time it takes to resolve a customer’s issue or answer their question in a giventime frame.  </li></ul><h2>5. First Contact Solutions  </h2>If you’re trying to decide which KPI would be most effective to tackle first to create better customer relations, consider tackling the First Contact Resolution Score. The speed of resolution is important, but there is a benefit to creating a high-quality first response to do so. So tracking this indicator can help your team determine the quality of work that needs to go into ensuring a customer&#39;s issue is resolved to their satisfaction the first time around.  <h2>6. Set Short- and Long-Term Goals </h2>Once you have those KPIs established, you can set goals for your team to meet. Giving employees individual goals and incentives to strive for not only allows their career goals to be met, but your overall business growth goals as well. Allowing employees to have a say in their own goals can have a greater impact on their motivation and performance. <h2>7. Streamline Processes</h2>Finding ways for your team to work smarter (not harder) can help save everyone time, money and energy; reduce errors in work; and allow employees to focus their energy on other matters. Streamlining certain processes within the customer experience can also make things less stressful for everyone. Offering <a href="https://www.acima.com">Acima Leasing</a> is a great way to make this happen. Here’s how: <a href="https://www.acima.com/how-it-works">For customers</a>, Acima Leasing lease-to-own options* help unlock your customers’ shopping power, especially those who do not want to use credit.* <a href="https://www.acima.com/partner">For your employees</a>, setting up Acima Leasing takes the pressure off of them by taking care of the approval process, setting up the program in stores, and even providing materials to help them explain Acima Leasing to customers. 
For your business, Acima Leasing can be an avenue to easily increase revenue while giving customers an easy, seamless shopping experience. A win-win.  <h2>8. Create Accountability Strategies  </h2>Meet your customers where they are — online! Utilizing multiple digital channels to create more accessibility to your customer service team is crucial in today’s digital world. Customers will appreciate the ease and timeliness with which they’re able to communicate with a company representative through these channels. Some ideas include:   <ul><li>Make multiple points of contact information (e.g., phone number, webchat, email, etc.) easy to find on your website and use them (i.e., be responsive!).  </li><li>Use platforms like Facebook, Twitter or Instagram as spaces to provide customer service communication.  </li><li>Direct customers to an FAQ page, help center or community forum to find answers on their own — a potential time saver for everyone.   </li></ul><h2>9. Be Transparent </h2>If you’re looking for ways to improve that all-important communication among your teams, practice transparency. For example, sharing KPI results with your teams allows them to see actual data, and from there you have a path forward to discuss concerns and create real-time solutions. This type of honest communication is another way to facilitate a sense of ownership and independence among your team members, which usually leads to better productivity and performance.  <h2>10. Provide Rewards and Recognition </h2>There are few more effective ways to keep team members motivated than praising and recognizing them when they are performing well. To keep motivation up, why not add actual, tangible rewards to the mix? Rewards can run the gamut from a small gift card to an “employee of the month” program, and can be done no matter what your company budget. The payoffs:   <ul><li>Team members work harder because they have a greater incentive to reach their goals.  </li><li>It gives you a chance to reward your employees immediately, in real time.  </li><li>Short-term goals and incentives are viewed as more achievable, so employees are more likely to participate. </li><li>A rewards program fosters a great company culture where employees feel valued.  </li><li>Motivation to provide better customer service leads naturally to improved customer experiences.  </li></ul><h2>Communication + Creativity = Happier Customers</h2>Creating an excellent customer experience requires good communication and listening — to your team and your customers. Finding ways to make that experience come to life also entails thinking outside of the box and considering solutions like the ones <a href="https://www.acima.com">Acima Leasing</a> can provide. Put these tips into practice to improve your customer service, celebrate happier customers and employees, and watch your business grow like never before.

Where would your business be without your customers? They’re your lifeblood, the reason you exist. So you shouldn’t have to be in business long to understand that providing an exceptional customer experience is just as important to your customers...

How do you take your customer service to the next level? Check out these tips to make sure you are offering the best customer service to your shoppers.


How to Make Your Customer Service Experience a Priority

10 Ways to Improve Customer Service 

It’s a new year! And 2023 brings lots of new opportunities for business growth. Now’s your chance to aim for the goals you may not have hit in 2022. These goals can be overwhelming for a business to tackle, but learning to prioritize your goals can help you achieve them. In this article, we’ll give you eight solid tips to help you know where to focus your energy in 2023. Let’s get started! <h2>1. Set Attainable Goals </h2>Aligning your business goals can help you understand where your company can realistically go in the future. Your business goals don’t have to be difficult. . . but they do have to be attainable! Here’s a stunning statistic: Only 51% of companies even attempt to develop aligned goals (1). That means, when you plan out a set of attainable goals, you’re already doing better than almost half of the companies out there! Ensuring that your business goals are realistic and achievable is the best way to begin reaching them. But remember, while it’s important to push yourself and stretch your goals, it can be detrimental to stretch too far — and you could end up not meeting your goals at all. <h2>2. Focus on the Now </h2>It can be overwhelming to view goals that stretch out across the entire year. For this reason, it’s important to focus on the now. While it’s important to think long term, it’s just as important to think short term. Home in on what you want to achieve in the first quarter of 2023, then move on from there. Breaking down larger goals into near-term actionable steps can provide clarity on what to focus on right now. Creating these building blocks can help you and your team prioritize the important things that need attention, without getting overwhelmed. <h2>3. Use Customer Insights </h2>Communicating with your customers can provide many insights that will benefit your business. Ask lots of questions, and think about where your customer’s mindset is this year — and how it has evolved. What are your customer’s pain points? Where else are your customers shopping? These insights may help to pinpoint what your business should prioritize in 2023. If, when gathering these insights, you find that your customers are looking for flexible lease renewal payment options, <a href="https://www.acima.com/how-it-works">Acima Leasing’s lease-to-own solutions</a>* can help. <a href="https://www.acima.com/partner">Acima Leasing</a> offers your customers greater shopping power while allowing you to attract previously out of reach customers.<h2>4. Consider the Full Timeline of Your Goal </h2>It&#39;s crucial to understand each step of a goal. Sometimes we set goals that will require certain steps to be completed first — and sometimes those steps may be out of your control. When prioritizing your business goals for 2023, make sure to get everyone on the same page and see exactly what needs to happen before you jump in. <h2>5. Be Flexible </h2>Being flexible with your goals will benefit you and your business when unexpected changes are needed. It’s important to recognize that plans — no matter how detailed and thought through — might change. Forty-six percent of companies review or revise their goals throughout the year (2), and these companies are often the most successful. Planning for changes or having the mindset to do so will help your business avoid getting stuck when something out of your control occurs. <h2>6. Seek Out Trends </h2>Speaking of plans, it’s important to recognize that not every goal or project your company sets out to achieve will be relevant to your audience at the time. If you have a particular project scheduled but another goal or opportunity presents itself due to trends, give serious thought to taking the new opportunity. <h2>7. Find What You DON’T Want to Do </h2>You should understand that your business won’t be able to meet every goal you’d like to achieve this year, attainable or otherwise. Setting too many goals can lead to a lack of clarity within your business. When it comes to setting goals, focus on quality over quantity, and think about what you don’t want or don’t need to do this year. <h2>8. Work Together </h2>When prioritizing goals this year, take a moment to talk with your team to gain more insight. Working together to set and prioritize goals can be elevated when you get multiple minds thinking on them. Eighty percent of employees who help to set goals at work feel like their ideas are taken seriously, leading to increased engagement (1). <h2>Acima Leasing Can Help!</h2>These tips can help you identify what goals and projects to prioritize and how to do so this year. If your goals include growing your audience or increasing sales, <a href="https://www.acima.com/partner">Acima Leasing</a> might be a great option for your business. We offer customers a chance to shop for what they want without using cash or credit* — a system that could open up a whole new customer base for your business.

It’s a new year! And 2023 brings lots of new opportunities for business growth. Now’s your chance to aim for the goals you may not have hit in 2022. These goals can be overwhelming for a business to tackle...

Are you on track to meet your 2023 business goals? Develop strategies, set achievable goals, and stay focused on achieving and you’re sure to get there.


8 Tips for Prioritizing Your 2023 Business Goals

Eight Great Tips For Prioritizing Your 2023 Business Goals 

When aiming for growth as a business, marketing is a key component. However, doesn’t it seem that when it comes to the rules of marketing in today’s consumer world, there are no rules? That’s not necessarily true. To be sure, there are marketing tactic trends and discoveries that pop up all the time, and each can benefit or detract from your business goals.   Nevertheless, there are and always will be a few simple marketing “Do’s” and “Don’ts” that should be followed no matter what. And to seize opportunities to grow your business the right way means learning, understanding and implementing these basics correctly and consistently. How many marketing tactics in the following list do you practice, and what others could your business improve upon? Let’s take a look.   DO: Your Research   Understanding your audience, your goals and your industry at large is a valuable step in maximizing the success of your marketing strategies. Fortunately, research can take several forms so you can form a global perspective. From there, you’ll be able to develop more targeted strategies that work on multiple levels.   Here are just a few ways to conduct that research:  <ul><li>Talk to your customers. Be engaged in your local customers and community. Take surveys, reach out personally or through social media. They are your biggest influence on new and prospective customers. </li><li>Talk to your employees. What are their likes/dislikes with your business? Do they have insights into what’s working and what’s not? Use those insights to your advantage. </li><li>Keep an eye on your competitors and their strategies.What’s working for them? And if you’re not doing the same thing, why not? (More on that below.) </li><li>Stay alert and learn to be nimble. Watch for changes in the industry, in consumerism in general, or with new trends, and in your target audience on various channels.  </li></ul> DO: Have a Strong Social Media Strategy Around 57% of the population is active on social media (1).So in today’s marketplace, it is crucial for any brand to have at least some social media presence. After all, it’s the strongest “word of mouth” tool out there; it’s how most consumers these days will learn about (and likely form their opinion of) your business. Social media marketing also provides a direct channel to consumers and allows for a variety of content to promote your product or service.  If you’re having trouble deciding which social media platform to pursue in marketing your business, consider where your audience interacts with similar brands. You don’t need to post on every platform, but each one has its particular advantages to reach new and current customers.   DO: Utilize Search Engine Optimization  Search engine optimization (SEO) keywords should be utilized strategically to help Google identify your content. Keywords are specific terms related to your business, brand or the product you sell. When consumers go online to search for your product or type of business, these keywords help to put your content in front of your audience in the search engine. In fact, 61% of B2B marketers stated that SEO and organic traffic generate more leads than any other marketing initiative (2). In other words, an effective SEO plan can help you gain more traffic to your website or social media page — often resulting in new business and more revenue.   DO: Implement Email Marketing Although email has been around seemingly forever, it should never be discounted as a prevalent, successful, still-relevant marketing tool. Digital marketing such as email allows you to create a customized experience for your audience that builds community and encourages engagement. 77% of marketers have seen an increase in email engagement over the last 12 months (3). Email marketing is also valuable because it allows you to gather reviews and insights, generate traffic to your website, and send timely campaigns without worrying about a particular algorithm.  DON’T: Try to Engage Everyone Your mind may go directly to a marketing strategy that aims to cast a wide marketing net and reach as many people as possible. Be warned: This strategy can do more harm than good. It is important to think of the specific audience you want to reach or the audience your business serves, and aim to market locally to reach them. Because if you try to speak to everyone, you’ll possibly end up connecting with no one.  Here’s what we mean by that: If you try to create a message that speaks to every demographic, your message would have to be so broad and vague that you risk the chance of very few people (if anyone) relating to it. Not every audience, every market, every consumer wants or needs your product. Identify who does, and then engage with them in a way that helps them understand how your business or product will improve their particular life circumstances.   DON’T: Forget About Your Customers While reaching new customers is a good goal, building and rewarding customer loyalty is just as beneficial. So make sure you’re showing your appreciation to those who are already giving you their business. A customer who feels valued will give you repeat business and will likely bring you more customers, so marketing to them with incentives (e.g., loyalty rewards, exclusive offers, unbeatable customer service, etc.) that get them coming back is, frankly, a no-brainer.  Your business needs both new and existing customers, but your marketing strategies can’t risk alienating one audience in pursuit of the other. Find the right strategy and reap twice the reward — a win-win!  DON’T: Ignore Data In today’s business world, the ability to gather, harness and use data to your competitive advantage is the key to growth and success. Why? Using fact-based data to inform your marketing efforts goes a long way in providing you with numerical values to your decision-making process. Ignore that data, and you run the risk of making decisions and running offers or marketing campaigns that do not connect with your customers. Use data to learn about what your customers want and how they respond to your product, service or offers — then in turn, use that data to see what to keep going and where to make more improvements.  DON’T: Ignore Your Competition  Unless you serve an extremely specific market, you most likely have other businesses competing for your customers. So here’s the world’s worst-kept secret: They’re watching to see how you’re marketing, what you’re offering, what’s helping to bring in business. Are you doing the same to them? If not, you should be. Keeping an eye on other industry competitors can be beneficial in many ways, and ignoring them could lead to unnecessary surprises.  Analyzing competitors can also inspire marketing trends. Do they tailor their marketing to different consumer demographics? By keeping a watchful eye on the businesses in your industry, you can help ensure your business is at least on par with your competitors and identify opportunities to gain an advantage. DO: Use Acima Leasing to Help Attract Entirely New Customer GroupsAn additional marketing decision you should definitely consider is to offer Acima Leasing in your brick-and-mortar and online stores. Not only is it an easy alternative to financing for your current customers, but<a href="https://www.acima.com/partner"> Acima Leasing’s lease-to-own solution</a>s can also help you attract previously out-of-reach customers by giving them greater shopping power without using credit.* By implementing these suggestions you’ll be on your way to more customers, a greater connection with those customers, and a greater increase in revenue for your business. Be sure to check out Acima Leasing’s <a href="https://www.acima.com/support">FAQs</a> for more information around what Acima Leasing can offer your new customer groups.

When aiming for growth as a business, marketing is a key component. However, doesn’t it seem that when it comes to the rules of marketing in today’s consumer world, there are no rules? That’s not necessarily true. 

A great marketing plan is essential for any business. Learn the Do's and Don'ts of marketing your business, with helpful tips and advice from Acima.

Do's and Don'ts of Marketing Your Business | Acima

The “Do’s” and “Don’ts” of Marketing Your Business  

One of the biggest challenges with running a new business is finding and connecting with new customers. However, in many cases, you needn’t worry. Attracting customers is often simply a case of diligence combined with time-tested techniques. If your business is looking to build better relationships with your audience in the new year, there are many ways to go about it. Connection efforts can be as small as doing research or as big as attending conventions or conferences.  In this article, we’ll provide a few methods to consider if you’re hoping to grow your business’s audience in the new year. Let’s get started! Respond to Customer Feedback Connecting with your customers through their reviews and feedback is a great starting point. Never forget that customers are people! That means they want to feel seen and heard. In addition, they hope their feedback has an effect on how your business runs and on the products you create. Responding to constructive criticism, and showing them how their feedback is beneficial to you, can create a stronger relationship between your customers and your business. Understanding Your Audience The first step in connecting with your audience is understanding them. Who are they? What do they do, and how do they spend their time?Don&#39;t assume that you know everything about your client base. Instead, go beyond the conventional wisdom and make an effort to start direct conversations with your audience. Go onto social media, utilize email or ask around to see what your customers prefer. One important aspect of understanding your audience revolves around knowing their preferred payment methods. Keep in mind that around 42% of global transactions occur via alternative payment methods (meaning methods besides cash, checks, and credit or debit cards). For this reason, providing other methods of payment online and in-store can indicate to your customers that you understand what they like. Proving that you understand your customers’ payment needs can lead to a stronger connection — and possibly more interactions and sales. Create Personalized Experiences Customers want to feel unique, within the context of your business. That means you should make every effort to make them feel special. Whether through direct emails, bespoke packaging or other marketing efforts, customization is a great way to connect with a consumer. Including a customer’s name in an email or creating a customized package for your customer can build a stronger relationship with them, helping to grow that connection over time. Meet Your Customers Where They Are It&#39;s important to try and meet your customers where they are physically and digitally. Building a community around your business starts with making connections. Take the initiative! Find out where and when your audience is shopping, and meet them there. If there are aspects of your business that seem to spark interest with your audience, ask them why! Foster a welcoming, outgoing and inquisitive culture within your company. Another way to “meet your customers where they are” is to go out and find them. Look for in-person conventions, trade shows or events where your target audience is likely to be in attendance. Dive into online communities and create conversations. As a business owner, you should always be actively seeking to make those connections. Understanding your customer’s financial situations is another way to “meet your customers where they are”. Are they struggling? If your customers are having issues with the payment options you are offering, consider alternatives to financing like <a href="https://www.acima.com/partner">Acima Leasing</a>.  Turn Angry Customers into Satisfied Ones Looking for ways to change the opinions of previous customers who may have had an unhappy experience with your company is a great way to connect with customers. By understanding their disappointment, acknowledging their feelings, apologizing and taking action, you can <a href="https://www.acima.com/blog/how-to-turn-angry-customers-into-satisfied-ones">bring customers back into the fold</a>. How Acima Leasing Can Help With the new year just around the corner, now is a great time to reestablish your connection with your target audience. The new year also offers an ideal opportunity to set new marketing goals. If you’re looking for a way to resonate with your audience and attract new shoppers, <a href="https://www.acima.com/blog/the-art-of-styling-your-coffee-table">Acima Leasing’s lease-to-own solutions</a>* can provide your customers with a new way to shop in the new year. Furthermore, if your business is not yet offering an alternative to traditional payment methods, Acima Leasing’s easily integrated system can open up your business to a huge, untapped market. With Acima’s lease-to-own solutions*, these previously out-of-reach customers will be given access to flexible shopping power, allowing them to bring home the items they’ve been wanting and needing today.

One of the biggest challenges with running a new business is finding and connecting with new customers. However, in many cases, you needn’t worry. Attracting customers is often simply a case of diligence combined with time-tested techniques. 

It’s important for businesses to review and update their tactics for customer feedback, communication, and retention so they are always improving and growing.

Connecting to Customers in The New Year

Connecting with Customers in the New Year 

Growing a successful business is hard – especially when starting from scratch. There are a lot of disparate elements necessary to finding success – not to mention a little luck – and not everything is taught in school. Many of the tips and tricks that lead to success are learned through trial and error, and many of them aren&#39;t so obvious. Here are the most important things you need to succeed in business: 1. Passion and persistence This may seem obvious, but it never hurts to say it again: Two of the most important elements to success in business are passion and a strong work ethic. To see your business through to success, you need to be truly passionate about your product or service, as well as have the drive and determination to follow through. This often requires working long hours and putting in extra effort beyond what’s required. There will be ups and downs, high highs and low lows, so make sure you have the energy to power through. You CAN do this! 2. Networking and relationships Another key element to success in the business world is having strong networking skills (1) and building relationships with other professionals and potential customers. This involves attending industry events, conferences, and trade shows, as well as reaching out to people you know via social media or other means. The more connections you make and the stronger your network, the easier it will be to grow and succeed. 3. Marketing and branding In order to effectively reach potential customers and build a strong customer base, you need to have a strong marketing strategy in place. This often involves using <a href="https://www.acima.com/blog/marketing-channels-to-prioritize-for-your-business">various forms of advertising</a>, such as social media marketing, paid ads, email campaigns, and  promotional materials. It&#39;s also important to have a strong brand that resonates with your target audience and helps you stand out from the competition. 4. Good customer service It’s essential to provide excellent customer service at all times. This means using good communication skills, resolving any issues that come up quickly, and <a href="https://www.acima.com/blog/customers-biggest-in-store-pain-points-and-how-to-fix-them">going the extra mile to ensure customer satisfaction</a>. Doing these things will help you build lasting relationships with your customers and encourage repeat business. 5. Financial management Managing your finances (2) effectively is another key element to success in business. This means keeping track of all income and expenses, budgeting appropriately, seeking out financial assistance when needed, and investing wisely. You need to be able to make sound financial decisions that will keep your business on a stable footing and help you reach your goals over time. 6. Knowledge and continuous learning Finally, you’ll want to have a strong grasp of the industry you’re working in, making sure to stay up-to-date with ongoing trends and changes. This means constantly expanding your knowledge base through reading, attending seminars or workshops, or undergoing professional training. You should also remain open to new ideas and approaches, as this can help you stay ahead of the competition and improve your chances of success. None of these aspects are easy; it takes time and effort to master them all. But with dedication and a strong work ethic, you can build a successful business and achieve your goals.​ Remember that success doesn&#39;t happen overnight. But if you stay persistent and keep working hard, you’ll eventually find success and achieve your dreams.​How Acima Leasing Can Help If you think a <a href="https://www.acima.com/how-it-works">lease-to-own program</a> would be useful to your customer base or help you reach your business goals, consider working with Acima. You could <a href="https://www.acima.com/partner/woodstock-furniture-outlet">increase your sales </a>by giving more customers the opportunity to access your products. Our leasing experts can also help you find the perfect Acima leasing program for your needs and give you the support you need in using Acima to help you succeed in business. To learn more about how we can help, <a href="https://www.acima.com/partner">visit our website today</a>. We can also help if you’re just starting out and looking to grow your business. With our <a href="https://www.acima.com/find-a-store">retailer locator</a>, we can help you be discovered by thousands of shopping customers. <a href="https://www.acima.com/understandingacimaleasing">Learn more here</a> about our lease-to-own options* and see how we could help expand your customer base.<h2>Common Questions </h2>How can I improve my networking and relationship-building skills? There are a number of strategies and techniques that can help you improve your networking and relationship-building skills. Some key tips include building strong connections with existing customers, reaching out to those in similar professions, and working on your communication and customer service skills.  How can I budget my finances effectively? There are several tips and strategies that can help you manage your finances more effectively. These include setting up a budget and sticking to it, tracking all income and expenses, investing wisely, and seeking out financial advice or coaching as needed. How do I navigate the ever-changing landscape of my industry? To navigate the changing landscape of your industry successfully, it’s important to stay up-to-date with current trends and changes. This means reading industry publications, attending conferences or seminars, and undergoing professional training on a regular basis. Additionally, stay open to new ideas and approaches, and always seek out ways to improve your skills and knowledge base. If you’re looking for some business basics, check out more on our blog about: <ul><li><a href="https://www.acima.com/blog/attract-customers-to-online-store">How to attract customers to your online business</a> </li><li><a href="https://www.acima.com/blog/how-lease-to-own-can-decrease-cart-abandonment">How lease-to-own can decrease cart abandonment</a> </li><li><a href="https://www.acima.com/blog/15-tips-to-improve-your-retail-store">Tips to improve your retail store</a> </li></ul>

Growing a successful business is hard – especially when starting from scratch. There are a lot of disparate elements necessary to finding success – not to mention a little luck – and not everything is taught in school.

Running a business is hard work, and to succeed it is important to have a clear understanding of your goals, as well as the steps that you need to take in order to be successful.  

How to Succeed in Business

Acima merchant, Jim McIngvale, known as “Mattress Mack” owner of Gallery Furniture in Houston, Texas has opened his doors once again to help those in need.On August 29, 2021, Hurricane Ida made landfall as a Category 4 storm on the Gulf Coast of Louisiana, putting millions of people in danger of heavy rain, high winds, and record storm surges. The day Hurricane Ida made landfall, Mattress Mack announced on social media that anyone with Louisiana identification had a place to which they could evacuate and shelter, for free.“Well, we did it during Katrina and, you know, people need a place to stay,” said McIngvale. “The essence of our being is to help other human beings when they are down on their luck.”Mack regularly opens his stores to people in need of shelter, including when Hurricane Harvey hit Houston in 2017 and during the historic winter storms this year in Texas.“We can always make more money, but we can’t make more people,” he told Fox 26. “So, we’re here to help people. At the end of the day we’re not going to be judged by the Creator by how much money we make, but instead of how much of a difference we make.”In addition to providing shelter to those in need, he sent multiple “Flood Trucks” to Louisiana with critical emergency supplies. For four days, Mack held a drive to collect non-perishable food items, bottled water, diapers, baby wipes, pet food, soap, toothpaste, toothbrushes, shampoo, socks, puzzles, games, activities for children, and other necessities. On September 1st, Mack had enough supplies donated to send 30 of his “Flood Trucks” to Louisiana to drop off supplies to those in need!To donate to Mattress Mack’s Hurricane Ida Relief Fund to help Hurricane Ida evacuees, click <a href="https://www.gofundme.com/f/mattress-macks-hurricane-ida-relief-fund">here</a>. Donations to this fund will benefit the continued efforts of Mattress Mack and Gallery Furniture to provide assistance and relief to those impacted by the storm. We are proud to donate $1,500 to Gallery Furniture so Mack can continue to support his community.We at Acima would like to extend our deepest thanks to Jim McIngvale, and the whole Gallery Furniture team, for providing these Louisiana residents a safe place to evacuate to. We are proud to partner with business owners who are leaders in their community!

Acima merchant, Jim McIngvale, known as “Mattress Mack” owner of Gallery Furniture in Houston, Texas has opened his doors once again to help those in need.

Learn more how Acima partner, Gallery Furniture, is providing relief to those impacted by Hurricane Ida.


Gallery Furniture Does It Again!

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